Bombardier Report: Leading The Way

business jet market drivers

Business Jet Perceptions

U.S. Government. The resulting high profle media coverage masked the fact that for the vast majority of owners and users, business jets are vital assets for increasing company productivity and competitiveness. Business jets are as much a productivity tool as smartphones and laptop computers. Business jets enable

employees and executives to travel to remote destinations and medium size cities, while saving considerable time and improving productivity. The business aviation industry, led by the National Business Aviation Association (NBAA), the General Aviation Manufacturers Association (GAMA) and the OEMs, have responded vigorously with structured campaigns aimed at increasing the visibility of the true facts regarding business aviation. According to GAMA, in the U.S. alone, business aviation activities stimulate the economy by providing 1.2 million jobs and generating $150 billion annually.

Business jet usage suffered from considerable negative media coverage during late 2008 and into 2009, particularly in the United States. Much of the negative media was associated with companies applying for fnancial assistance from the

Bombardier Business Aircraft Market Forecast 2009 - 2018

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